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Latest Think Pieces

Board Member Interview with Emma Cantwell

source and credit : Emma
Member Interview with Emma Cantwell, Director of Marketing and Communications, Mohamed bin Zayed University of Artificial Intelligence.

Rallying Communities

Myths and Mindset Shifts

By Michelle Koh

Source and Credit: Baz london
Debunking three common myths that brands have about community

Advisory Board interview with David Haggerty

Co-Founder of ALT

David Haggerty
We chat to David Haggerty, Co-Founder of ALT as he joins the Advisory Board in Scotland.

Case studies

Ofcom's latest report shows TV is blooming

Ofcom report: TV is blooming

Ofcom’s new Communications Market Report 2013 is a must-read if you are in media. This is proper research and is packed with positive news for TV.

It is jam...

2013 winner: Midlands Co-op, New Employee Engagement - case study

2013 winner: Co-op, engagement

Midlands Co-operative

Mission to success

Midlands Co-operative Society’s ‘Mission Firefly’ employee engagement campaign breathed new life into a tired initiative, ‘Helping Hands’...

Turbulence for the CMO and four priorities for a smooth ride

Turbulence for the CMO

As CMOs steer through the rough waters of the complex and challenging global marketplace, one thing is certain: not enough feel prepared.

CMOs who want their...

Podcasts

The Whole Marketer Ep27 - Being with guest Ben Renshaw

Episode #27. ‘Being’ is the topic in this episode, with the focus on Leadership and personal development to understand the leader (and person) you want to be... https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep27-being-with-guest-ben-renshaw 26:14 Mon, 20 Dec 2021 17:26:00 +0000

The Whole Marketer Ep25 - Competencies with guest Ritchie Mehta

Episode #25. This episode discusses the competencies that today’s marketers need to thrive. Joining Abby in this enjoyable and enlightening conversation is... https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep25-competencies-with-guest-ritchie-mehta 30:46 Mon, 20 Dec 2021 17:17:00 +0000

Videos

Two academics and two senior marketers in discussion at our conference.

Lagnado, Wheldon, Barwise and Barta panel discussion

Our Global MD closes our first ever global conference at the BFI.

Gemma Greaves closes our conference

Building and bonding for global performance

Mark England, Vicky Thornley and Crista Cullen on performance