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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Fellows interview with Sabah Naqushbandi

Image created by The Marketing Society
Fellows interview with Sabah Naqushbandi Managing Director at THE OUTNET.

Published on: 7 February 2025

Fellows interview with Emma Harris

Image created by The Marketing Society
Fellows interview with Emma Harris Founder and Chief Executive at Glow London.

Published on: 7 February 2025

Fellows interview with Jessica Myers

Image created by The Marketing Society
Fellows interview with Jessica Myers Chief Customer Officer at The Very Group.

Published on: 7 February 2025

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Case studies

2013 winner: McDonald's, Marketing comms - case study

2013 winner: McDonald's, comms

McDonald’s was the highest profile Olympic sponsor, but many people were not “lovin’ it”. A firestorm of criticism enveloped sponsors who were felt to be a bad...

Published on: 20 March 2014

2013: A year in TV by Thinkbox

2013: A year in TV by Thinkbox

2013 was another great year for commercial TV. Record TV advertising revenues reflect a golden age of TV content and an expanding medium helping advertisers...

Published on: 17 February 2014

2013 winner: Mars, Marketing Leadership - case study

2013 winner: Mars, leadership

This is the story of a programme that has reinvented marketing at Mars. Its impact can be seen in Mars marketing teams globally and in their marketplace success...

Published on: 10 February 2014

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Podcasts

The Whole Marketer Ep29 - Fulfilment with guest Victoria Fox

Episode #29. Fulfilment in the workplace is the personal understanding topic in this episode and is very close to Abby’s heart as a large part of The Whole... https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep29-fulfilment-with-guest-victoria-fox 30:48 Mon, 20 Dec 2021 17:37:00 +0000

The Whole Marketer Ep27 - Being with guest Ben Renshaw

Episode #27. ‘Being’ is the topic in this episode, with the focus on Leadership and personal development to understand the leader (and person) you want to be... https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep27-being-with-guest-ben-renshaw 26:14 Mon, 20 Dec 2021 17:26:00 +0000
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Videos

Unilever’s Keith Weed on why you should attend IMLP

Why you should attend the...

In this video, we hear why Keith Weed is such an advocate of the

Unilever’s Keith Weed on why you should attend IMLP

3 great ads: Alastair Macrow

3 great ads: Alastair Macrow

Alistair Maccrow, senior vice president and chief marketing officer, McDonalds, reveals three great ads he admires but had nothing to do with Maccrow joined

3 great ads: Alastair Macrow

Christmas ads: best so far

Christmas 2016 ads

H&M
Agency: Adam & Eve/DDB

Christmas ads: best so far

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