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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

The Invisible AI Gap Nobody in Marketing Wants to Talk About

By Cemre Akkaya

Focused contrasts in an office at dusk
Every marketing team uses AI now but what they actually do with it varies enormously. Most marketing leaders can't tell who's using it well and who's just typing into it as Cemre Akkaya explains.

Published on: 19 February 2026

Member Interview with Andy Yost

Andy Yost
Member Interview with Andy Yost, Chief Marketing Officer, Medforth Global Education

Published on: 18 February 2026

The Marketing Society's 10th Anniversary in Dubai: A Reset on What Marketing Strategy Really Means

By Christina Peyton

Mark Ritson at The Marketing Society 10 year anniversary Dubai
At The Marketing Society’s Dubai anniversary, Christina Peyton shares insights from Sophie Devonshire, Mark Ritson and Amina Taher, reminding marketers to slow down and get the basics right. Start with diagnosis and strategy, build emotional memory, take pricing seriously, and use AI to support strong thinking, not replace it.

Published on: 17 February 2026

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Case studies

The Marketing Society GCC Awards 2025 Winner: Brand Evolution

The Marketing Society GCC Awards 2025 Winner: Brand Evolution
On Tuesday, 24 June, the region's marketing leaders gathered at the iconic Atlantis, The Palm, for the prestigious The Marketing Society GCC Awards. Brand Evolution Winners Mashreq

Published on: 26 June 2025

The Marketing Society GCC Awards 2025 Winner: Brand Communication

The Marketing Society GCC Awards 2025 Winner: Brand Communication
On Tuesday, 24 June, the region's marketing leaders gathered at the iconic Atlantis, The Palm, for the prestigious The Marketing Society GCC Awards. Brand Communication Winners Pampers: Joy has come early

Published on: 26 June 2025

Behind the Scenes: Marketing for Positive Change

What the judges thought

By Rachel Letham

highly commended entry from Ogilvy and Mayor of London in the Marketing for Positive Change category from The Marketing Society Global Awards 2024
Find out more about the highly commended entry from Ogilvy and Mayor of London in the Marketing for Positive Change category from The Marketing Society Global Awards 2024

Published on: 6 February 2025

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Podcasts

Think Equal - Leanne Foy meets Khalid Ismail

THINK EQUAL is our Equality, Diversity and Inclusion initiative led by The Marketing Society. THINK EQUAL aims to drive diversity and inclusion across the...

https://podcasts.marketingsociety.com/episode/think-equal-leanne-foy-meets-khalid-ismail 40.903836733333335 2024-10-02T07:59:00.000Z
Podcast

The Whole Marketer Ep132 - Wellness with guest Rebecca Hirst

Episode #132. The focus of this episode is wellness for marketers, and the importance of prioritising your wellbeing not only for your health but to also ensure...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep132-wellness-with-guest-rebecca-hirst 32.12155763333333 2024-10-01T06:00:00.000Z

In My Humble Opinion....nobody ever got fired for buying the safest brands.

Welcome to “In My Humble Opinion”, a podcast collaboration between The Marketing Society and Publicis Groupe UK agencies that creates a space for marketing... In my humble opinion podcast The Marketing Society Publicis Groupe UK https://podcasts.marketingsociety.com/episode/in-my-humble-opinion-nobody-ever-got-fired-for-buying-the-safest-brands 40.619102033333334 2024-09-30T09:00:00.000Z
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Videos

2023 Star Awards Highlights

2023 Star Awards Highlights

The Digital Day England 2023

Credit: Bright Sign

Digital Day was a full day to immerse yourself in all things digital where we heard from top tech experts about the latest trends, programmes and platforms,

The Digital Day England 2023

Prestige & Power: Nation Branding at the Crossroads

Source: Canva

How can marketers channel the enthusiasm of 'citizen-customers'? Fend off bot-triggered publics?

Prestige & Power: Nation Branding at the Crossroads

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