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The Marketing Society 2024 Awards Source Baz Seal

The 39th Marketing Society Awards Winners and Commended

By Rachel Letham

Celebrating the winners from the 39th Annual The Marketing Society Awards with inspiring stories and many examples of marketing excellence

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Cannes 2024 Spotlight

Join us for an unforgettable week of networking, insights, and inspiration in Cannes.

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Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

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Latest Think Pieces

Member Interview with Sylvia Assumpcao

Member Interview with Sylvia Assumpcao, Senior Director, Brand Marketing at OneStream Software

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Sir Martin Sorrell Sundowner session in Cannes 2024

Under the Spotlight with Sir Martin Sorrell at Cannes 2024

Insights and anecdotes from an intimate conversation with a true titan of our industry.

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Member Interview with Rohan Lightfoot

Member Interview with Rohan Lightfoot, Founder of Signal Consulting

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Case studies

2022 TMS Awards Winner, TFL

As the first lockdown kicked in, the prospect for TfL was, frankly, bleak. Not only was our revenue hit, but our services became the poster child for COVID.

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2022 TMS Awards winner, TUI

Contrary to what you might think, the busiest time in travel is January. Well it is if you’re in the business of selling holidays.

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Leading The Personalisation Conversation

MR PORTER's Sabah Naqushbandi, Costa Coffee's Becky Brock, Homeserve's Roisin Donnelly, Direct Line Group's Mark Evans and former Müller's Michael Inpong shared their wisdom, experiences and challenges round personalisation and privacy in a candid discussion.

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Podcasts

UNOFFICIAL PARTNER - The Buy Side - UBS, MercedesF1 and…

Podcast

The Buy Side is our regular series where we talk to brand side marketers about sport and sponsorship.

Today's guest is Anneliese Mesilati, Head of Brand...

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Episode 2: The power of entrepreneurial thinking for brands:…

Podcast

This episode is the second in our series on entrepreneurial thinking, or channelling the best of start up energy, that can benefit any brand, whatever the size...

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Proving the return on marketing investment

Podcast

On the latest Shiny New Object podcast, we explore how data-driven B2B marketers can quantify both the tangible financial impact of marketing as well as...

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Videos

Source: Unsplash, Credit: Nguyen Dang Hoang Nhu

Flexible Marketing Expertise: Are You Ready for Open Talent

As the world around us changes rapidly, marketing leaders need to be able to pivot, accelerate and innovate with speed and agility.

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Digital IQ: Andragogy and Marketing Society Scotland Partnership…

Find out how to measure and plug your digital skills gap.

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Source: Unsplash, Credit: Rodolfo Cuadros

Singapore Monthly Circle: Events/Exhibitions in Marketing post…

Events & Exhibitions were a key part of the marketing mix for many brands prior to the pandemic; with marketers needing to pivot to virtual engagements a

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