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The Marketing Society 2024 Awards Source Baz Seal

The 39th Marketing Society Awards Winners and Commended

By Rachel Letham

Celebrating the winners from the 39th Annual The Marketing Society Awards with inspiring stories and many examples of marketing excellence

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Cannes 2024 Spotlight

Join us for an unforgettable week of networking, insights, and inspiration in Cannes.

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Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

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Latest Think Pieces

Navigating the paradox of digital advertising: Is It annoying?

Brands that strike the right balance between leveraging tech and maintaining a human touch will be the ones to win over consumers. Insider's innovative solutions can help brands navigate this complex space turning digital advertising challenges into opportunities for growth.

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Remembering Tim Ambler

By Hugh Burkitt

Our former Chief Executive, Hugh Burkitt reflects on Tim's life and career in this appreciation

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In Memory of a Marketing Man

By Michael Bayler

On the news of his death, Michael Bayler reflects on the impact Fellow of The Marketing Society, Tim Ambler had on the marketing profession.

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Case studies

2022 TMS Awards Winner, The Ozone Project

The Ozone Project is a technology and data-led digital advertising platform built for brands by the UK's leading publishers.

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2022 TMS Awards Winner, Tesco Christmas 2021

Tesco’s 2021 Christmas campaign was the tricky ‘second album’ to the hugely successful performance of ‘No Naughty List’ in 2020.

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2022 TMS Awards Winner, EY-Parthenon

The British economy has faced a turbulent couple of years, with Brexit uncertainty preceding the mayhem caused by the Covid-19 pandemic.

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Podcasts

CPG Marketing & Retail Media

Podcast

On this episode of the Shiny New Object Podcast, Chobani's Brett Richardson discusses leveraging retailer data sources like Kroger's Stratum to gain audience...

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The Whole Marketer Ep124 - Burnout with guest Dr Fiona Crichton

Podcast

Episode #124. The Burnout Miniseries ep1 – Understanding burnout through a scientific lens is the focus of this episode, shining a light on the signs of burnout...

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The Role of Behavioural Science in Nudging towards Behaviour…

Podcast

We’re only consciously aware of 0.0004% of everything around us at once…read that again!

Fake news, real news, social media, pickup artists. With all the...

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Videos

Customer Journey Is More Than Just a Journey

Explore the experiences, challenges and changes in the customer journey post COVID-19.

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Source: Unsplash, Credit: Johannes Plenio

Inspiring Minds: Why Great Innovation Needs Great Marketing

Innovation needs marketing to create disruption and purpose in real life and marketers need to be included in development discussions earlier in the innovati

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