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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Why Your AI Efficiency Play Is Making Your Brand Forgettable

By Dr Gemma Calvert, Krishnan Menon, Gita de Beer

Glass brain with fading logos
In this piece Professor Gemma Calvert, Krishnan Menon and Gita de Beer argue that AI is making brands forgettable by prioritising efficiency and sameness over emotionally meaningful experiences that create the lasting memories that drive purchase decisions.

Published on: 23 February 2026

Why Marketing Needs Awards Recognition Now More Than Ever

Thoughts from our Awards judges

people collecting an award at The Marketing Society Global Awards

For over four decades, The Marketing Society Awards have illuminated marketing's true power - delivering measurable impact that transforms businesses, builds...

Published on: 23 February 2026

Member Interview with Svein Clouston

Svein Clouston
Member Interview with Svein Clouston, Co-Founder and MD, Rationale

Published on: 20 February 2026

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Case studies

The Marketing Society GCC Awards 2025 Winner: Customer Experience and Engagement

The Marketing Society GCC Awards 2025 Winner: Customer Experience and Engagement
On Tuesday, 24 June, the region's marketing leaders gathered at the iconic Atlantis, The Palm, for the prestigious The Marketing Society GCC Awards. Customer Experience and Engagement Winners Yas Annual Pass

Published on: 2 July 2025

The Marketing Society GCC Awards 2025 Winner: Best Team

The Marketing Society GCC Awards 2025 Winner: Best Team
On Tuesday, 24 June, the region's marketing leaders gathered at the iconic Atlantis, The Palm, for the prestigious The Marketing Society GCC Awards. Best Team winners Al Masaood Marketeers - 'The Makers of Results'

Published on: 26 June 2025

The Marketing Society GCC Awards 2025 Winner: Best Use of Media

The Marketing Society GCC Awards 2025 Winner: Best use of media
On Tuesday, 24 June, the region's marketing leaders gathered at the iconic Atlantis, The Palm, for the prestigious The Marketing Society GCC Awards. Best use of media winners Madagascar National Tourism Board and Whereisthis.

Published on: 26 June 2025

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Podcasts

The Whole Marketer Ep136 - Working parents with guest Rachel Morris: A coaching expert’s advice on balancing work and family life

Episode #136. This episode is a personal understanding topic for working parents to help you gain fulfilment in your life as a whole - navigating the reality of...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep136-working-parents-with-guest-rachel-morris-a-coaching-experts-advice-on-balancing-work-and-family-life 39.31698611666667 2024-11-05T07:00:00.000Z
Podcast

Episode 91: Leadership can happen anywhere… with Professor Chris Marquis, Author of ‘Better Business: How the B-Corp Movement is Remaking Capitalism’

It’s the final episode in our mini-series on sustainable leadership and in this episode we’re joined by Professor Chris Marquis. Chris talks to us about his...

https://podcasts.marketingsociety.com/episode/episode-91-leadership-can-happen-anywhere-with-professor-chris-marquis-author-of-better-business-how-the-b-corp-movement-is-remaking-capitalism 42.80859863333333 2024-10-28T15:51:00.000Z
Podcast
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Videos

The Digital Day England 2024

Detailed Sessions
Credit Baz Seal
15 videos from our The Digital Day event in England for 2024.

The Digital Day England 2024

The Marketing Society Scotland 2023 Highlights

2023 HIGHLIGHTS

The Marketing Society Scotland 2023 Highlights

Accelerate Learning Lab | How to 10x yourself with AI

Accelerate Learning Lab | Sam Reid

In this Accelerate Learning Lab, Sam Reid from Loops provided an engaging demonstration using various AI tools, including Claude, ChatGPT, Runway, Gemma, and

Accelerate Learning Lab | How to 10x yourself with AI

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