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Latest Think Pieces

The Future of Retail, Ecommerce, and Consumer Experiences

Insights from Industry Leaders

FUTR London
Industry leaders give their thoughts on how to navigate change in a rapidly evolving world of retail and commerce

Unveiling an Extraordinary Partnership: Mandala Club

A Game-Changer for Singapore Members

Mandala Club Singapore - permission given
A game-changer for Singapore Members with an exclusive collaboration with Mandala Club

Profit Ability 2: Setting the scene

The new business case for advertising

Profit Ability 2: Setting the scene Thinkbox
Invaluable insights to inform, challenge and potentially change businesses’ understanding of the advertising landscape today. 

Case studies

2013 winner: Paddy Power, Brand Activation - case study

2013 winner: Paddy Power, Activation

At the start of 2012, you'd have been forgiven for not being able to remember any Paddy Power campaigns - yes, there were one-off successes, but there was an...

Marketing Excellence: best case studies 2012-2013

Best winning case studies: 2012-2013

The Marketing Society's Excellence Awards, in association with Marketing, sets the standard of marketing excellence in the UK, having established their...

2013 award winner: ASOS, Content Marketing/Best Leading Edge Thinking

2013 winner: ASOS, content & thinking

The WW ASOS Christmas campaign had to help deliver £XM UK sales (confidential) whilst deepening brand engagement with fashion-loving 20something girls and...

Podcasts

Wear your Heart on your Sleeve with Rich Corbridge

Wear your Heart on your Sleeve with Rich Corbridge Rich Corbridge is the Chief Information Officer at Boots; a massive health retailer and pharmacy chain. With... https://podcasts.marketingsociety.com/episode/wear-your-heart-on-your-sleeve-with-rich-corbridge 39:09 Thu, 06 Jan 2022 06:00:00 +0000

Clearing the marketing jargon with Octopus Energy's Rebecca Dibb-Simkin

As the Global Director of Product and Marketing at the Octopus Energy Group, Rebecca Dibb-Simkin is involved in the entire end-to-end process from creating a... https://podcasts.marketingsociety.com/episode/clearing-the-marketing-jargon-with-octopus-energys-rebecca-dibb-simkin 33:41 Wed, 05 Jan 2022 10:00:00 +0000

Videos

Chaka joined Leo Burnett from Mother where she creative directed a number of accounts including Boots and No.7.

3 great ads, chosen by Leo Burnett's Chaka Sobhani

Ben Priest’s career spans 25 years, including time at Ogilvy & Mather, CDP, Lowe Howard-Spink, TBWA and Rainey Kelly.

3 great ads, chosen by adam&eve DDB's Ben Priest

Dove has rolled out a real beauty campaign in the Philippines that celebrates diversity and challenges perceived notions on female beauty.

Dove’s ‘Real Beauty is Universal’ challenges notions of female beauty