Content Hub

All

Featured

Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Member Interview with Doruk Alptekin

Image provided by Doruk
Member Interview with Doruk Alptekin, Head of Revenue Growth Management, Gulf Coca-Cola Beverages

Published on: 4 October 2024

Shifting Sentiments: The New Wave of Diversity, Gaming, and Sustainability in 2024

By Marcos Angelides

Spark Foundry Publicis Groupe Partner The Marketing Society
Introducing the second Insights Accelerated report of 2024 by Spark Foundry, exploring consumer trends in diversity in advertising, sustainability, gaming and tech.

Published on: 3 October 2024

Member Interview with Martin Krajniak

Photo supplied by Martin
Member Interview with Martin Krajniak, Chief Ingenuity Officer at TRIAD Advertising

Published on: 2 October 2024

All Think Pieces

Case studies

2013 highly commended: The Peres Centre for Peace, Not For Profit - case study

2013 commended: Peres, Not For Profit

To get Israelis and Palestinians who had lost loved ones in the conflict to voluntarily donate their blood to one another, in a powerful gesture of...

Published on: 1 January 2014

2013 winner: Aviva, Business to Business - case study

2013 winner: Aviva, B2B marketing

In late 2012, Aviva faced a huge challenge. The government’s Retail Distribution Review (RDR) promised one of the biggest regulatory changes the industry had...

Published on: 2 December 2013

2013 award winner: Sainsbury's and Channel 4, Cause Related Marketing/Grand Prix

2013 winner: cause related Sainsbury's

Sainsbury’s and Channel 4 collaborated in a unique endeavour – scale sponsorship of the Paralympics, with no involvement in the preceding Olympics. Their...

Published on: 25 November 2013

See all case studies

Podcasts

The Whole Marketer Ep39 - Innovation with guest Kevin Verbruggen

Episode #39. Innovation is the technical skill featured in this episode. Innovation for marketers is the development of new or changed products or services that... https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep39-innovation-with-guest-kevin-verbruggen 45:28 Thu, 06 Jan 2022 11:01:00 +0000
See all podcasts

Videos

3 great ads, chosen by Remco Graham

3 great ads | Remco Graham

Remco Graham, ECD and Creative Partner, Now, reveals three great ads he admires but had nothing to do with.

3 great ads, chosen by Remco Graham

An interview with the co-founder of The Collective

An interview with The Collective

When Amelia Harvey and business partner, Mike Hodgson came across Kiwi gourmet yoghurt The Collective, they immediately saw the opportunity to launch the bra

An interview with the co-founder of The Collective

Unilever’s Keith Weed on why you should attend IMLP

Why you should attend the...

In this video, we hear why Keith Weed is such an advocate of the

Unilever’s Keith Weed on why you should attend IMLP

See all videos