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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Member Interview with Oliver Budgen

Image created by The Marketing Society
Member Interview with Oliver Budgen, Founder & CEO, Bud

Published on: 10 March 2025

Member Interview with Khaled Elseginy

Image created by The Marketing Society
Member Interview with Khaled Elseginy, Sr Manager, Brand Communications, P&G

Published on: 10 March 2025

Nickable studies

The best of Thinkbox research 2024

Nickable Studies Thinkbox The Marketing Society
One handy round up with all the main findings from Thinkbox's 2024 research

Published on: 6 March 2025

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Case studies

2014 winner: Mercedes, Customer Insight - case study

2014 winner: Mercedes, Insight

At the heart of this paper is a story of how Mercedes-Benz devised a research methodology that revealed the true, unbiased biological response to driving our...

Published on: 13 February 2015

2014 highly commended: Customer Insight, Macmillan Cancer Support - case study

2014 commended: Macmillan, Insight

In 2013 Macmillan Cancer Support launched a new campaign around a striking new idea: No One Should Face Cancer Alone.
 
At the heart of the campaign was the...

Published on: 11 February 2015

Pioneering Spirit 2014: the finalists

Pioneering Spirit 2014

We have selected winning ideas from the major international awards programmes and invited panels of senior marketing and creative judges to score them online...

Published on: 8 February 2015

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Podcasts

The Whole Marketer Ep56 - Authenticity with guest Keith Moor

Episode #56. Authenticity is the leadership and personal understanding topic in this episode. Abby is joined by Marketing Week’s Marketer of the Year – Keith... https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep56-authenticity-with-guest-keith-moor 36:06 Thu, 06 Jan 2022 18:40:00 +0000

The Whole Marketer Ep55 - Long-term strategy with guest Eleanor Winton

Episode #55. This episode’s topic is Long-term strategy, a key technical skill for marketers. Long-term strategy has never been more important, as we emerge... https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep55-long-term-strategy-with-guest-eleanor-winton 28:09 Thu, 06 Jan 2022 12:44:00 +0000
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Videos

'Humans' - Channel 4 - UK

'Humans' - Channel 4 - UK

In 2015, Channel 4 convinced a fifth of the UK population to watch "Humans", a new TV show about artificial intelligence

'Humans' - Channel 4 - UK

'The Dilemma' - Heineken - Italy

'The Dilemma' - Heineken - Italy

The latest viral video stunt created by Heineken has Simone tempted to use a VIP ticket for the Roma vs Real Madrid Champions League match

'The Dilemma' - Heineken - Italy

'The Macwhopper' - Burger King - USA

'The Macwhopper' - Burger King - USA

Burger King proposed a one day cease fire in the burger wars with McDonalds by creating the ultimate burger

'The Macwhopper' - Burger King - USA

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