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Fellows interview with Vicki Miller

Fellow 2024

Source: The Marketing Society
We caught up with Vicki Miller, Chief Executive at VisitScotland, ahead of her receiving a Fellowship of The Marketing Society.

UAE 2024 Changemakers Conference - the videos

Impact: See all the sessions in detail

THE UAE Conference 2024 The Marketing Society
Members of The Marketing Society can enjoy the full sessions from UAE 2024 Changemakers Conference | Impact  - make sure you're logged in!

Ten tips for leading with soul

By Siew Ting Foo

Siew Ting Foo Building Brands with Soul
Renowned marketing leader Siew Ting Foo shares her tips on leading with soul from her first book "Building brands with soul"

Case studies

2014 winner: Sainsbury's, Content & Highly Commended Social Media

2014 winner: Sainsbury's, Content

Sainsbury's, Social Media Marketing - case study

It’s the story of the real winners and losers of Christmas - the story of how shoppers voted with their feet in those last few weeks when the fight for...

2015 Winner: The LEGO Movie, Best Leading Edge Thinking - case study

2015 Winner: The LEGO Movie, Leading Edge Thinking

For the UK theatrical launch of Warner Bros.’ The LEGO Movie, the challenge was the movie having no existing cinema heritage, known characters or previous...

2014 winner: Unilever, Marketing for Sustainable Consumption - case study

2014 winner: Unilever, Marketing for Sustainable Consumption,

Unilever: Marketing for Sustainable Consumption, 2014 winners

In 2013 Unilever set out to revolutionise the aerosol deodorant category as we know it.

With 80% of consumers in the UK and Ireland preferring aerosol...

Podcasts

Keeping it simple with Unilever's Myriam Estanboulie

As the Global Digital Transformation Manager for Unilever, Myriam Estanboulie creates the link between complex tech work and business strategy. The key to her... https://podcasts.marketingsociety.com/episode/keeping-it-simple-with-unilevers-myriam-estanboulie 22:11 Mon, 07 Feb 2022 09:24:00 +0000

Stay out of the crosshairs with Richard Bistrong

Richard Bistrong was a majorly successful VP of Sales for a global defence manufacturer for 20 years. In 2012, after smashing his targets and then some, Richard... https://podcasts.marketingsociety.com/episode/stay-out-of-the-crosshairs-with-richard-bistrong 40:04 Thu, 03 Feb 2022 09:10:00 +0000

Videos

Christmas is by far the most important trading period for John Lewis and their annual TV campaign has become a national institution.

'Man on the moon/Age UK' - John Lewis - UK

Netflix used the highest rated TV political debate ever to launch the new season of House of Cards.

'FU 2016' - House of Cards - USA

The Brady Campaign is dedicated to the reduction of gun killings in the USA.

'The Brady Campaign' - Zero Minutes of Fame - USA