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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Member Interview with Chris Stevenson

Image Created by The Marketing Society
Member Interview with Chris Stevenson, Managing Director, Stripe Communications

Published on: 9 April 2025

Taking the next step

With help from The Global Leadership Mentoring Programme

By Anshiekaa Tandon

Source Canva Credit Vadym Stepanchuk from Getty Images Pro
Anshiekaa Tandon describes how The Global Leadership Mentoring Programme helped her take the next step in her leadership journey. Input from Jason Foo and Dino Myers-Lamptey resulted in an action plan and a renewed sense of purpose.

Published on: 8 April 2025

Member Interview with Ghayath Sioufi

Image created by The Marketing Society
Member Interview with Ghayath Sioufi, Founder & CEO, CAP.G Ventures

Published on: 7 April 2025

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Case studies

2015 winner: Wagamama, Marketing on a Shoestring - case study

2015 winner: Wagamama, Budget

“Good food should satisfy all the senses, it should open mouths and open minds”

Published on: 20 June 2015

2015 winner: Three, Building Customer Relationships - Case Study

2015 winner: Three, Relationships

By 2014, Three had grown to over 9m customers to claim 12% share of the mobile phone market...

Published on: 15 June 2015

2015 winner: First Great Western, Effective Communications - case study

2015 winner: FGW, Communications

The winter of 2013/14 saw the worst ever weather in the South West of England. First Great Western had to suspend or cancel...

Published on: 14 June 2015

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Podcasts

The Whole Marketer Ep64 - Advertising with guest Orlando Wood

Episode #64. Advertising is the technical skill discussed in this episode. Advertising style has changed significantly due to technology, our lifestyles and the... https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep64-advertising-with-guest-orlando-wood 28:00 Tue, 22 Mar 2022 07:00:00 +0000

Friction-based marketing with Julie Austin of Bravissimo

When it comes to meaningful customer journeys, friction is not always bad, says Julie Austin, the Marketing and Digital Director of Bravissimo. For her... https://podcasts.marketingsociety.com/episode/friction-based-marketing-with-julie-austin-of-bravissimo 19:58 Mon, 21 Mar 2022 11:11:00 +0000

Leading Conversations: Female Agency Founders

In the first episode of The Marketing Society Scotland's Leading Conversations, Lane Media MD Barry Fearn welcomes Pam Scobbie from John Doe and Ali Findlay... https://podcasts.marketingsociety.com/episode/leading-conversations-female-agency-founders 43:16 Thu, 17 Mar 2022 14:20:00 +0000
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Videos

Ben & Jerry’s creates fun train station experience

Ben & Jerry’s creates fun train station experience
We all have a fun side, no matter our age.
 
Sure, it’s closer to the surface for some than others, but a wacky and out-of

Ben & Jerry’s creates fun train station experience

Digital Day Scotland: 2016 highlights

Digital Day 2016 Highlights

Our highly popular Digital Day in Scotland discussed the future of digital marketing and how to stay ahead in the game.

Digital Day Scotland: 2016 highlights

'6 pack band' - Brooke Bond Red Label - India

htht

Despite a landmark judgement giving transgender people equal rights in India they continue to be ostracized

'6 pack band' - Brooke Bond Red Label - India

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