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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Keep your wellbeing battery fully charged at all times!

By Mark Simmonds

Source Canva Credit gitusik from Getty Images
Practising wellbeing techniques is good for our all-round health but keeping our wellbeing battery fully charged helps us perform at our very best.

Published on: 17 April 2025

What’s with all the overwhelm?

By Emma Harris

Person and notes
The true strength of our industry lies not in our ability to endure, but in our capacity to prioritise our well-being, challenge the status quo, and set boundaries that allow us to deliver work that is both impactful and sustainable. Emma Harris explains.

Published on: 15 April 2025

Member Interview with Pamela Badham

Image created by The Marketing Society
Member Interview with Pamela Badham, Founder, FOUR Marketing Agency

Published on: 15 April 2025

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Case studies

2015 winner: BBC Worldwide, Brand Activation - case study

2015 winner: BBC, Activation

This is a story about an unlikely hero. In a world where superheroes come mostly dressed in lycra, shooting webs...

Published on: 1 November 2015

2015 winner: Hotel Jen, Best Outside the UK - case study

2015 winner: Hotel Jen, Outside The UK

Traders Hotels was part of the highly competitive mid-range hospitality sector currently dominated...

Published on: 1 November 2015

2015 highly commended: Google, Customer Insight - case study

2015 commended: Google, insight

Google published real-time stories from the search trends of competing nations, revealing the quirks...

Published on: 11 October 2015

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Podcasts

Why the circular economy can translation into good marketing

Big brands need to play a role in changing perspectives on waste by becoming part of circular economy. Through honest marketing, this can be a game changer for... https://podcasts.marketingsociety.com/episode/why-the-circular-economy-can-translation-into-good-marketing 21:23 Mon, 11 Apr 2022 10:58:00 +0100

Refocusing on people for better marketing

Nathalie Bojkow is the Senior Team Head for Global E-commerce | Digital Market and Business Development, Growth Markets, at the PUMA Group. Her mission is to... https://podcasts.marketingsociety.com/episode/refocusing-on-people-for-better-marketing 23:44 Tue, 05 Apr 2022 09:33:00 +0100
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Videos

People are anxious around money, we want to change that

"People are anxious around money, we want to change that"

Targeting 18-35 year olds who increasingly want to consume and self-serve through the phone, Atom Bank are Europe's first exclusively mobile bank.

People are anxious around money, we want to change that

Why is YouTube hiding LGBT content?

Why is YouTube hiding LGBT content?

YouTube has admitted that a wide range of video content on its platform relating to LGBT issues...

Why is YouTube hiding LGBT content?

Creating a body confident culture through commercial semiotics

Creating a body confident culture
We work a lot in the beauty and style industries. And we love them. Because at their very best they’re about dreams and possibilities.
 

Creating a body confident culture through commercial semiotics

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