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The Digital Day Scotland 2025

By Nicola (Nik) Campbell, Brand Manager, Young Spirits

glasgow science centre imax the digital day scotland 2025 from The Marketing Society

It’s all too easy to get caught up in so much ‘doing’ that we have no time to think. Stuck on the hamster wheel of work, we’re unable to carve out time to form...

Future Leaders #2 Event Review

Chris Marsh’s unfiltered wisdom on embracing failure and finding success.

chris marsh speaking at future leaders event for The Marketing Society Scotland
I wasn’t sure what to expect from my first Future Leaders talk. Having only become a member of The Marketing Society earlier this year, I was still buzzing from my first event – Digital Day 2025 – the previous week and feeling inspired.

Keep your wellbeing battery fully charged at all times!

By Mark Simmonds

Source Canva Credit gitusik from Getty Images
Practising wellbeing techniques is good for our all-round health but keeping our wellbeing battery fully charged helps us perform at our very best.

Case studies

Be the gryphon

Be the gryphon

What point have organisations reached on their digital business transformation journeys, and what is possible?

2015 highly commended: British Army, Not-For-Profit Marketing - case study

2015 commended: British Army, NFP

In the late 2013 the Army recruiting environment was extremely tough: negative publicity surrounding Army redundancies...

2015 winner: Sainsbury's, Cause Related Marketing - case study

2015 winner: Sainsbury's, a cause

The market was unprecedentedly tough - falling food prices coupled with an ongoing price war between the large retailers.

Podcasts

The Whole Marketer Ep66 - Empathy with guest Mimi Nicklin

Episode #66. Today’s topic is a soft and technical skill – empathy. Empathy is building an understanding of another human, an integral skill for marketers, not... https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep66-empathy-with-guest-mimi-nicklin 29:13 Tue, 19 Apr 2022 07:00:00 +0100

The Power of EAT with Ellie Norman

Ellie Norman has worked in Agencies, Automotive and was until recently CMO of Formula One.She talks about the importance of knowing what colleagues are... https://podcasts.marketingsociety.com/episode/the-power-of-eat-with-ellie-norman 33:40 Thu, 14 Apr 2022 08:25:00 +0100

Videos

News media is currently going through a huge transformation and trust in them is wavering.

The 'Importance of Trust in Media' with Jamie Angus

The Conservation Optimism Summit is looking for marketing leaders who would like to help

Can you help us to positively sell conservation?

We asked some of our recent celebrity interviewees from around the globe to give their view on what impact creative design can have on the lives of women.

Impact creative design can have on the lives of women