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Latest Think Pieces

Having your cake and eating it too

Insights into harnessing your Superpowers

By Mark Evans

Group of people in leadership coaching session
Leadership coach Mark Evans believes we are all prodigies of some sort; we just need to double down on our existing superpowers and re-frame our self-limiting beliefs. In this piece he explains that by focussing on what is available, natural, effortless and sustainable, and steering away from what is difficult, unnatural and exhausting to sustain we can have our cake and eat it too.

Q&A with Emily Ashby

Chief Digital Transformation Officer, VERITY RI

emily
We talk to Emily Ashby, Chief Digital Transformation Officer at VERITY RI

Member Interview with Becky McKinlay

Image created by The Marketing Society
Member Interview with Becky McKinlay, Managing Director, Oystercatchers

Case studies

2015 winner: O2, Sustainable Consumption - case study

2015 winner: O2, Sustainable

O2 are very proud of their 24million customers and their connectivity that helps bring their technology to life.

2015 winner: Premier Inn, Employee Engagement - case study

2015 winner: Premier Inn, Engagement

17,000 team members, a 74% employee engagement score and fantastic business performance.

2015 highly commended: Coleman's, Customer Insight - case study

2015 highly commended: Colman's, Insight

Colman’s has been a strong British jewel for 200 years. In 2013 however, its leadership position was under threat. Penetration in core product areas (especially Dry Core Casserole sauces) had been in long-term decline, with consumers leaving the category or trading down. Instead of dwelling on our past, we seized our 200-year anniversary as a chance to secure our leading place in Britain’s future.

Podcasts

Know your number - How to calculate your carbon impact - and drive change personally and professionally - Richard Campbell, Marketing Director, Giki.

“Education comes first, knowledge sparks the curiosity to change lifestyle - but what comes next? What as an individual can I do? “ When it comes to your own... https://podcasts.marketingsociety.com/episode/know-your-number-how-to-calculate-your-carbon-impact-and-drive-change-personally-and-professionally-richard-campbell-marketing-director-giki- 30:42 Thu, 02 Jun 2022 07:00:00 +0100

The Whole Marketer Ep71 - Burnout with guest Emma Bisset

Episode #71. Our third in a special series on ‘Burnout’, this episode focuses on another passionate marketer’s story of their experience and recovery from... https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep71-burnout-with-guest-emma-bisset 32:22 Tue, 31 May 2022 07:00:00 +0100

The Whole Marketer Ep70 - Burnout with guest Kyrsten Halley

Episode #70. The second in our special series on ‘Burnout’, this episode focuses on a marketer’s experience of burnout, what they’ve learned and practical... https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep70-burnout-with-guest-kyrsten-halley 39:21 Mon, 30 May 2022 21:13:00 +0100

Videos

Mark Earls, The Herdmeister, donned his best glittery jacket and presented a host of marketing an

Countdown with #IPASocialWorks

What do you get when you cross a future astronaut and a renowned psychologist and broadcaster wit

Mental manifestos

Former Vice President Al Gore sat down with Empire Editor-in-Chief Terri White on March 23 to discuss An Inconvenient Sequel: Tru

Empire Presents: Al Gore in conversation