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The Marketing Society 2024 Awards Source Baz Seal

The 39th Marketing Society Awards Winners and Commended

By Rachel Letham

Celebrating the winners from the 39th Annual The Marketing Society Awards with inspiring stories and many examples of marketing excellence

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Cannes 2024 Spotlight

Join us for an unforgettable week of networking, insights, and inspiration in Cannes.

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Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

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Latest Think Pieces

Six ways marketers can use tech to stay ahead of the innovation…

By Glyn Shadwell

How can marketers keep up with the pace of change? Glyn Shadwell shares six areas in which technology is helping to drive innovation in marketing right now.

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Source: Pexels, Credid: Tairon Fernandez

The Innovation Mindset

By Glyn Shadwell

The key to building an ‘innovation mentality’ lies in the processes, mental models, and ways of thinking that make up a company.

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Three reasons marketers should choose the path of innovation

By Glyn Shadwell

Marketers continue to search for the ‘next big thing’ that will make their campaigns pop. And rooted at the heart of this ‘next big thing’ is innovation.

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