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Cannes 2025 Spotlight

By Rachel Letham

Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

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Our First Play Verto Pulse Survey is Now Live! Have Your Say

By Rachel Letham

The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

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Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

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Latest Think Pieces

Provocations about AI and Brand Building

By Matt Boffey

As more brands adopt AI they will need to identify the best ways to track and monitor its effectiveness, while marketers must navigate the personalisation paradox

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Beyond bias - tapping AI’s potential for accelerating Asian…

By Gus Wick

While Generative AI’s potential in Asia remains bright, current approaches to data means marketers in Asia must continue to develop their own approaches to using AI

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Speaker interview with Natalya Ratner

We caught up with Natalya ahead of her taking part in the Amplify debate at Amplify 2024.

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Case studies

Podcasts

The magnificent 7 power skills you need to win with AI: Episode 3

Podcast

This podcast discusses the skills and capabilities that strategists, marketers, and insight professionals will need to develop to stay relevant as AI becomes...

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The magnificent 7 power skills you need to win with AI: Episode 2

Podcast

This podcast discusses the skills and capabilities that strategists, marketers, and insight professionals will need to develop to stay relevant as AI becomes...

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Harnessing Generative AI in Marketing with Cautious Optimism

Podcast

After an illustrious career at Procter & Gamble, Gerry D'Angelo has seen a lot of marketing innovation mistakes. From the way the industry handled the social...

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