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Leading the Innovation Conversation: how to be a pioneering changemaker

A new report from The Marketing Society in partnership with The Trade Desk

front cover of Leading the innovation conversation report

We are delighted to partner with global advertising technology leader The Trade Desk on an important new report exploring the evolving priorities and collective...

SXSW London 2025: The Zeitgeist of the Beautiful Collisions

By Tanvir Siddiqui

Deepak Chopra and guests at SXSW London 2025
From AI to psychedelics, brand love to sleep health -the maiden SXSW in London hit like a sugar rush. Member Tanvir Siddiqui gives his review of SXSW London 2025.

AI sludge is great soil for difference

By Will Lion

Vintage science fiction illustration showing three humanoid figures walking on what appears to be an alien planet's surface
“There it is again, that funny feeling”, sings Bo Burnham in his Netflix comedy special, Inside, lamenting the sheer oddness of our tech-drenched world. Well, buckle up because we are heading into more funny feelings as AI makes whole brands feel like Arial font rendered in 8K. An article from BBH London

Case studies

Podcasts

The Whole Marketer Ep110 - 3 Dimensional Marketing with guest Ben Carter

Episode #110. This episode explores a technical area of latest thinking for marketers - 3 Dimensional marketing. 

3D marketing is a fast moving, integrated...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep110-3-dimensional-marketing-with-guest-ben-carter 40.950509716666666 2023-12-12T07:00:00.000Z

TikTok as the ultimate marketing tool for our age

In the latest Shiny New Object podcast episode, Ottobock's Senior Performance Marketing Specialist, Grettel Clark, talks about what makes TikTok the ultimate...

https://podcasts.marketingsociety.com/episode/tiktok-as-the-ultimate-marketing-tool-for-our-age 20.602775516666668 2023-11-21T10:09:00.000Z

Returning to the Big Ideas in Marketing

Qaiser Bachani, Consumer Experience Lead, Europe & Global Brands at Mondelēz International, talks about the resurgence of the Big Ideas in marketing. As we can...

https://podcasts.marketingsociety.com/episode/returning-to-the-big-ideas-in-marketing 23:48 Tue, 07 Nov 2023 07:43:00 +0000

Videos