Interviews

O2's Nina Bibby on choosing to be 'terrified' at SXSW

Failure at SXSW? How can this be possible? This must be one of the most positive places to be right now in the US...

Q&A with PropertyGuru CMO Bjorn Sprengers

Bjorn Sprengers is chief marketing officer of PropertyGuru, a real estate information service...

Twitter at 10

Twitter celebrated its 10th anniversary this week. But while the social media platform has become an integral component...

The man with two jobs

Why does Ogilvy APAC need a CMO, why does Bates no longer needs a fulltime CEO...

Frank Lampard on why European stars need to help grow the MLS brand

It may be regarded by some football fans as the place faded European greats go to retire but Major League Soccer (MLS).

Q&A with Malaysian investigative journalist R. Nadeswaran

Award-winning investigative journalist R. Nadeswaran, best known by his popular column name.

Talking with Meabh Quoirin

Meabh Quoirin on why brands need to get emotional and the importance of talking to strangers...

Q&A with DirectAsia's CMO Pauline Png

Former Procter & Gamble marketer Pauline Png joined DirectAsia at the beginning of 2015 as CMO...

Talking with Faris Yakob

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Faris Yakob talks to Elen Lewis about his latest book, Paid Attention and more.

An interview with Jim Carroll

Jim Carroll, former chairman of BBH talks to Elen Lewis about leadership and how to get the best from your

Meabh Quoirin's slides from Annual Conference 2015

MD of the Future Foundation, Meabh Quoirin, gave a presentation at our Annual Conference 2015 at the BFI.

In it

A racing start: Sir Dave Brailsford

Dave Brailsford on getting the best out of people and why bold leadership is about recognising it's not about you.

Talking with Dan Ariely

Dan Ariely, professor of psychology and behavioural economics, Duke University on why marketers should be called behavioural economics engineers 

Richard Curtis on the spot

Ahead of his appearance at our ‘Creativity for Commerce’ Annual Conference, on 21 November, Elen Lewis interviews Richard Curtis CBE

An interview with John Bernard

Ahead of his appearance at Inspiring Results on November 12 in Edinburgh, we caught up with John Bernard, Global Marketing Director at Mozilla.

Annual Conference 2015: Meet our speakers

What can you expect to encounter in your world in the future? How can you improve your team’s performance to

This much I've learned... Nellie Chan

Nellie Chan is Director, Marketing Solutions, South East & North Asia, LinkedIn...

An interview with Dave Trott

Dave Trott speaks to Elen Lewis about worrying that people don't even know you're alive and why John Webster wanted to fire him three times over.

An interview with Adam Morgan

What does a bold marketing leader look like? Someone who can give energy, direction, possibility and belief to their team and organisation.

My generation of leadership has failed

Big corporates have dodged their social responsibility over the last decade, and customers are beginning to notice, according to O2

YouTube's message to marketers at AWEurope

You can win in lots of different ways on YouTube - the important thing is to start with a really clear goal in mind.