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5 lessons from the EU campaign

5 lessons from the EU campaign

Did we have a balanced debate about the EU? With 52% voting to leave, my sense is that we were let down by a lack of information and in certain cases...

Does supermarket advertising lack ambition?

Does supermarket advertising lack ambition?

Following the Morrisons, Asda and Co-operative creative reviews, and ahead of a possible Sainsbury's pitch...

Want great marketing? Be more Iceland

Want great marketing? Be more Iceland

I was once asked by Campaign for my "personal mantra'" and I responded with the answer, "Simplicity is Genius".

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