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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Our First Play Verto Pulse Survey

By Rachel Letham

The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Latest Think Pieces

WPP CTO: how tech is enabling transformation...

... for agencies and marketers. By Damien Lawlor, MD of cloud marketing, Google Cloud

By Think with Google UK

In today’s world, companies of all sizes and types aspire to connect with customers and build relationships that translate into business growth.

Media for tomorrow’s world

By Arif Durrani

One way to combat climate apathy must be to make the crisis a part of our daily conversation, writes Bloomberg's Arif Durrani

Why has beer advertising lost its bottle?

By Kevin Chesters

It used to be said that people didn’t drink the beer, “they drank the advertising”. Despite it being one of the biggest parity markets out there, beer brands used to use...