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Bank marketing = Big data + Hyper-personalisation

By Deloitte Digital

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Customers increasingly expect that interactions with their bank will be as sophisticated, immediate and personalised as their experiences with other industries – such as retail (e.g., personalised recommendations), transport (e.g., ride hailing) and hospitality (e.g., home-sharing platforms).

Meet our 2021 awards judge, Nathan Ansell

Entry deadline: 26 February

awards
We chat to The Marketing Society Awards judge Nathan Ansell to find out his top pieces of advice

Starcom's look ahead to what 2021 might hold...

From monologue to dialogue, recovery to revolution and global versus local

By Starcom

Extrovert
In a year that is to set be unpredictable, Starcom outlines the key tensions consumers will be facing, in latest insight report.

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