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Latest Think Pieces

Leading as a Da Vinci CMO

A Digital Day Singapore review

By Siew Ting Foo

Source IAS The Marketing Society - Digital Day Singapore 2024
A reflection on the role of the CMO based on a fireside chat at Digital Day Singapore

Top Takeaways from Digital Day England 2024

By Tish House

Credit Baz Seal
Tish House, Head of Conversion Marketing at ITV shares her top four takeaways from The Digital Day England 2024

Inspiration: The Digital Day England 2024 | Review

By Sarah Dear

Credit Baz Seal
Our The Digital Day England 2024, Coffeehouse takeover host Sarah Dear from Social Element shares her key takeaways from the event.

Case studies

Podcasts

Sport Marketing's Big Picture

This episode of Unofficial Partner is the first of a series in which we look at sports market through the lens of one of the biggest media and marketing... https://podcasts.marketingsociety.com/episode/sports-marketings-big-picture 45:58 Wed, 07 Jul 2021 16:08:00 +0000

Saving time without sacrificing the personal touch: GoDaddy's Adam Palmer on using Loom

Adam Palmer is the Director for Creative Production Ops at GoDaddy. He believes strongly in challenging the status quo, finding new and better ways to avoid... https://podcasts.marketingsociety.com/episode/saving-time-without-sacrificing-the-personal-touch-godaddys-adam-palmer-on-using-loom-for-business-communication 28:42 Sat, 03 Jul 2021 09:00:00 +0000

Videos

Data - how to apply advanced analytics to gain deep customer insight and enabling better experiences...

Uncomfortable Breakfast: data with IBM

On Wednesday 3 February we hosted our first Uncomfortable Breakfast of the year in Dubai, discussing data with our sponsor IBM.

Moments of serendipity at an Uncomfortable Breakfast

Tom Broughton is the founder of Cubitts, a new emerging challenger in eyewear offering modestly priced spectacles...

Cubitts: Challenging the experience in eyewear