Content Hub

All

Featured

Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Fellows interview with Mohammed Ismaeel Hameedaldin

Image created by The Marketing Society
Fellows interview with Mohammed Ismaeel Hameedaldin, Partner at TOUGHLOVE Advisors.

Published on: 13 February 2025

Member interview with Lucas Stamm

Image created by The Marketing Society
Member Interview with Lucas Stamm, Marketing Manager at O Beach Dubai

Published on: 12 February 2025

Fellows Interview with Paul Coxhill

Image created by The Marketing Society
Fellows Interview with Paul Coxhill President, LIONS Insight & Chief Operating Officer, LIONS.

Published on: 12 February 2025

All Think Pieces

Case studies

2014 Highly Commended: Go Ahead Group, Mobile Marketing - case study

2014 Commended: Go Ahead, Mobile

The Go-ahead Group is one of the UK’s leading providers of public transport. Traditionally bus tickets were bought on bus, which slowed down boarding times and...

Published on: 11 May 2014

2014 winner: Paddy Power, Cause Related/Highly Commended, Communications - case study

2014 winner: Paddy Power, Cause Related

Paddy Power: Cause Related Marketing 2014 winners

This entry is all about cause-related creativity on a shoestring. Or at least a bootlace. It tells how Paddy Power invited Stonewall to help tackle one of the...

Published on: 10 May 2014

ITV 2013 case studies - celebrating 12 months of TV

ITV partnerships: 2013 case studies

Television enjoyed 12 months of WOW and defied the glum prophecies of a year in the shadow of London 2012. Audiences were in rude health, investment by...

Published on: 28 April 2014

See all case studies

Podcasts

The Whole Marketer Ep33 - Empathy with guest Katy Leeson

Episode #33. This episode’s soft skill for marketers – particularly marketing leaders – is empathy. To discuss how the needs of employees have changed and... https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep33-empathy-with-guest-katy-leeson 39:58 Mon, 03 Jan 2022 16:29:00 +0000

The Whole Marketer Ep32 - Impact with guest Martin Brooks

Episode #32. ‘How to make an impact’ is the soft skill for marketers in this episode. Many of us will know it’s not only ‘what you say’, but ‘how you say it’... https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep32-impact-with-guest-martin-brooks 26:47 Mon, 03 Jan 2022 16:24:00 +0000
See all podcasts

Videos

How do we win in the age of The Unreasonable Consumer?

How do we win in the age of The Unreasonable Consumer?

Adam Morgan, Founder & CEO of eatbigfish - the company behind the "challenger brand" - presents "How do we win in the age of The Unreasonable Consumer?"

How do we win in the age of The Unreasonable Consumer?

How Maybelline NY used Google data to build a content strategy in MENA

Maybelline NY and content in MENA

With a world of information at our fingertips, people are increasingly using the Internet to research and discover new products, styles and trends when it co

How Maybelline NY used Google data to build a content strategy in MENA

Chris Barez-Brown on how we can wake up as leaders

Chris Barez-Brown on how we can wake up as leaders

With the release of his new book, Wake Up, founder of Upping your Elvis, Chris Barez-Brown tells us what it's about and how we can get more connected in our everyday lives.

Chris Barez-Brown on how we can wake up as leaders

See all videos