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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Notes from The Digital Day England 2025

By Rachel Letham

The Marketing Society Digital Day England 2025
Highlights and key take aways from The Digital Day England 2025 event

Published on: 22 May 2025

Differentiating in a sea of sameness and bagging a fl-amazing Golden Quarter

A review of The Digital Day England 2025 from The Very Group

By Sannah Rogers

Very Christmas Advertising Campaign
Sannah Rogers reviews The Digital Day 2025 with an in depth appraisal of how Very successfully competes with the likes of Amazon and Shein using integrated digital and traditional media campaigns.

Published on: 20 May 2025

Member Interview with Matt Gibbs

Image created by The Marketing Society
Member Interview with Matt Gibbs, Managing Director, Bayes Price

Published on: 16 May 2025

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Case studies

Brand Learning Growth Drivers study

Growth Drivers Study 2016

Growth matters. It matters financially and commercially it creates opportunities for people inside and outside companies.

Published on: 13 March 2016

2015 winner: LEGO Movie, Branded Content/Leading Thinking - case study

2015 winner: The LEGO Movie, Content

For the UK theatrical launch of Warner Bros.’ The LEGO Movie, there was a clear challenge.

Published on: 6 March 2016

2015 winner: Guinness, Global Marketing - case study

2015 winner: Guinness, Global

In 2011, Guinness was a global brand in terms of its footprint, but very little else.

Published on: 6 March 2016

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Podcasts

Why primary schools are the future of marketing

Jeremy King, CEO and Founder of Attest, loves using data to make informed decisions and take the guesswork out of growth and marketing strategy. In the latest... https://podcasts.marketingsociety.com/episode/why-primary-schools-are-the-future-of-marketing 23:42 Tue, 03 May 2022 15:07:00 +0100

Be Comfortable Being Uncomfortable with Laura Jordan Bambach

Laura Jordan Bambach is President and Chief Creative Officer at Grey, a force of nature, digital pioneer and long time friend. Her message is loud and clear.... https://podcasts.marketingsociety.com/episode/be-comfortable-being-uncomfortable-with-laura-jordan-bambach 40:52 Thu, 28 Apr 2022 06:00:00 +0100
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Videos

Davos Klosters transports shoppers to the slopes in VR experience

Davos: VR experience

Davos Klosters transports shoppers to the slopes in VR experience

Sodimac Homecentre’s VR highway hijack

VR highway hijack

Long gone are the days when a billboard along the side of a busy highway was the most effective way to capture an audience’s attention.

Sodimac Homecentre’s VR highway hijack

Coca-Cola’s campaign excites dehydrated beachgoers

Coca-Cola’s beachgoers

On a hot day at the beach, there’s truly nothing better than the feeling of an ice-cold drink.

Coca-Cola’s campaign excites dehydrated beachgoers

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