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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

From Reflection to Action: How the Marketing Leaders Programme Transformed My Leadership Approach

By Omar Abouseif

The Marketing Society Marketing Leaders Programme Lion
Recent delegate Shell's Omar Abouseif on his experience of attending The Marketing Leaders Programme and how it transformed his leadership approach.

Published on: 24 September 2025

Growth through premiumisation: don't raise prices, lower risk

By Matt Boffey

Matt Boffey
Design Bridge and Partners' Matt Boffey makes the case for brands to focus on reducing 'substitution risk' making it harder for customers to accept alternatives, rather than simply raising prices.

Published on: 23 September 2025

The Fellows Fundamentals: Marketing Communications

By Chris Macleod

The Fellows Fundamentals header Chris Macleod
As part of our The Fellows Fundamentals series, Chair of Fellows Chris Macleod provides a comprehensive overview of marketing communications (MarComms) as a strategic discipline and an important part of the marketing mix.

Published on: 23 September 2025

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Podcasts

The Whole Marketer Ep127 - Burnout with guest Molly Innes

Episode #127. The Burnout Miniseries ep4 – we’re continuing our focus on burnout and how together, we can raise awareness to prevent it and support each other...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep127-burnout-with-guest-molly-innes 33.75769305 2024-06-11T06:00:00.000Z

The Whole Marketer Ep126 - Burnout with guest Rowan Morrison

Episode #126. The Burnout Miniseries ep3 – The third episode in our burnout series, raising awareness to the physical, mental and emotional exhaustion that...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep126-burnout-with-guest-rowan-morrison 41.33102638333333 2024-06-04T06:00:00.000Z

UNOFFICIAL PARTNER - The Most Valuable Shirt in Sport

Football shirts are front page news in England and Germany in the last week, so this is a timely conversation about our relationship with sports jerseys, and...

https://podcasts.marketingsociety.com/episode/unofficial-partner-the-most-valuable-shirt-in-sport 55.66581111666667 2024-05-29T13:13:00.000Z
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