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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Our First Play Verto Pulse Survey

By Rachel Letham

The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Latest Think Pieces

Money’s too tight to mention | Part Two

People are struggling to navigate their costs and spending | what this means for marketers

By The Behavioural Architects

Part two in our series: People are struggling to navigate their costs and spending, what does this mean for marketers?

Money’s too tight to mention

Part One: adjusting to the new reality with complex behavioural strategies

By The Behavioural Architects

In this three-part series, we look at how behavioural science can help build understanding, empathy and connection to the struggling consumer in 2023

Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Case studies

Podcasts

Substack: The Future of Personal Marketing and Brand Sponsorship

Stephanie Bonnet, Head of Corporate Communications at EDF in the UK, discusses the impact of platforms like Substack on digital marketing in the latest episode...

https://podcasts.marketingsociety.com/episode/substack-the-future-of-personal-marketing-and-brand-sponsorship 21:13 Mon, 10 Apr 2023 15:25:00 +0100

The Whole Marketer Ep96 - Dealing with difficult conversations with guest Ann-Marie Barlow

Episode #96. ‘Dealing with difficult conversations’ is the personal understanding topic covered in this episode.

As marketers, communication and collaboration...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep96-dealing-with-difficult-conversations-with-guest-ann-marie-barlow 27:41 Tue, 28 Mar 2023 07:00:00 +0100

Navigating modern marketing chaos with Therabody CMO John Solomon

If you take the time to read the environment, today's global chaos and constant change can throw out lots of opportunities for great marketing. John Solomon...

https://podcasts.marketingsociety.com/episode/navigating-modern-marketing-chaos-with-therabody-cmo-john-solomon 26:17 Mon, 27 Mar 2023 12:03:00 +0100