Think pieces

Do Pause / You are not a to-do list: excerpt 3

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As columnist Dov Seidman says: ‘When you press the pause button on a machine it stops. But when you press

Do Pause / You are not a to-do list: excerpt 2

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Time, they say, is a scarce commodity. Underlying this idea is the morbid but unavoidable truth that, one day, we

Do Pause / You are not a to-do list: excerpt 1

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The space in our lives is always under pressure. There are powerful forces that combine to squeeze it out. First

Summer of women's sport

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Game plan: is it finally time for football lead the way in gender equality? With another summer of sport now firmly in the rear-view mirror, football on the world stage has a very different reason...

Google's Tea Uglow on bravery and fear

tea

I’m sure you’ve probably noticed but we appear to be kind of fucked. The planet is burning, we have a

We should give ourselves time to think

boris

The morning after Boris announced that he was going to suspend Parliament, the nation was split between outraged anti-proroguers and

Persuasion is not enough

Persuasion Canva by Kzenon

As marketers and insights professionals, we are firmly grounded in the art of persuasion.  We’ve been trained to think in

Why we need Cannes Grey Lions

pi

Just over a year ago I had a piece published in Campaign mag about being made redundant in my 50’s

Ad-Nonymous: The musings of a disillusioned strategist

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The new four Ps of marketing: Pointless PowerPoint, politics and people

Why politicians get so angry about Dominic Cummings

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Cummings is often presented as an evil genius. He is not – he is just an advertising strategist with an effective communications idea

Why is the house buying process so broken? And is it possible to fix it?

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Cultural and demographic changes including the notion of the 100-year life, mortgages with mates, people co-habiting in older age...

Marketing, Mentoring and Me by Michael O'Donnell, SQA

Mentoring

I knew that being a mentor would help my mentee achieve their goals, but I totally underestimated what I would

Five secrets of marketing career success

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A few days ago, The Marketing Society asked me to share insights from the largest ever study on marketer success

Inspired Us: The Value Engineers

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The People's Supermarket, the future of flight and pop-ups. Here's what inspired The Value Engineers in September.

Marketers on TV

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Russell Parsons, Editor, Marketing Week, gives his take on a collection of case studies gathered by Thinkbox and the Marketing Society.

Leaders and Loonshots

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So what are the new ideas to win in today’s fast and dynamic world of Asian renaissance, entrepreneurial supremacy, social conscience and intelligent machines? Here are some of the best new ideas emerging in business...

When is choice a paradox?

donkey
Choice is a hot topic in behavioural science. In fact, whether people prefer more or less choice has been debated for many years, though the debate originally began by considering the choices of a donkey.

Inspired Us: Tribal's holistic view on culture

once

We kick start our series of inspirations with the tricky state economically we're in which has had a knock on

Inspired Us: Mindhunter and the future of farming

mindhunter
From Mindhunter season 2 and plant-based meat to the future of farming, knife crime and interesting podcasts - find out what's inspired The Forge team this month.

Inspired Us: The Garage Soho

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Here's what inspired The Garage Soho this month - from The Great Hack on Netflix to an Illustrator Social Queen.

Inspired Us: Axe-throwing, life hacks and Hollywood

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From axes and anti-competition to life hacks, here's what's inspired the Beeswax team this month