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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Self reflection is the key to great leadership

By Anni Townend

Image by u_jen0vhv5i3 from Pixabay
Leadership thrives on reflection and understanding our strengths, knowing what we are like at our best and helping others to be their best, as Anni Townend explains.

Published on: 28 January 2025

Member interviw with Nawaf Rajeh

Image provided by nawaf
Member Interview with Nawaf Rajeh, Development & Innovation Marketing Senior Director at Diriyah Company

Published on: 24 January 2025

Rituals, Brands, and Human Connection

Key insights from our Global Conversation with MSQ

By Rachel Letham

The Marketing Society MSQ Rituals
The intersection of personal wellness and brand strategy provided fascinating insights in our latest Global Conversation event

Published on: 22 January 2025

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Case studies

2015 winner: Wagamama, Marketing on a Shoestring - case study

2015 winner: Wagamama, Budget

“Good food should satisfy all the senses, it should open mouths and open minds”

Published on: 20 June 2015

2015 winner: Three, Building Customer Relationships - Case Study

2015 winner: Three, Relationships

By 2014, Three had grown to over 9m customers to claim 12% share of the mobile phone market...

Published on: 15 June 2015

2015 winner: First Great Western, Effective Communications - case study

2015 winner: FGW, Communications

The winter of 2013/14 saw the worst ever weather in the South West of England. First Great Western had to suspend or cancel...

Published on: 14 June 2015

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Podcasts

How to find out what your consumers really think through neurological research

Travis Gordon is the Senior Consumer Insights Manager at Danone, where he informs decision making for marketing teams through insights, research, and comms... https://podcasts.marketingsociety.com/episode/how-to-find-out-what-your-consumers-really-think-through-neurological-research 24:18 Mon, 13 Jun 2022 17:33:00 +0100

Be Gloriously You !! with Simon Casson

Simon Casson is the President of Operations EMEA for Four Seasons Hotels and Resorts; a luxury chain known for world-class, award winning Customer Experience... https://podcasts.marketingsociety.com/episode/be-gloriously-you-with-simon-casson 36:41 Thu, 09 Jun 2022 07:49:00 +0100
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Videos

Sodimac Homecentre’s VR highway hijack

VR highway hijack

Long gone are the days when a billboard along the side of a busy highway was the most effective way to capture an audience’s attention.

Sodimac Homecentre’s VR highway hijack

Coca-Cola’s campaign excites dehydrated beachgoers

Coca-Cola’s beachgoers

On a hot day at the beach, there’s truly nothing better than the feeling of an ice-cold drink.

Coca-Cola’s campaign excites dehydrated beachgoers

Highlights from our 2017 Annual Lecture

Annual Lecture highlights

Gavin Patterson in conversation with Nisha Pillai.

Highlights from our 2017 Annual Lecture

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