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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Our First Play Verto Pulse Survey

By Rachel Letham

The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Latest Think Pieces

Being authentic with Abigail Comber

Abigail Comber: leader of year?

A sneak peak at who's in the running to be Marketing Leader of The Year 2014 - we interview Abigail Comber, head of brand and marketing, British Airways.

What’s...

An interview with Rory Sutherland

Interview with Rory Sutherland

Rory Sutherland on the rewards of shouting 'scissors' when everyone else shouts 'paper'...

It's time more marketers started measuring, not counting, social media impact

Marketers and social measurement

Social media is ever powerful and ever growing in influence in the lives of all brands - in their customer service...