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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Research and creativity go head-to-head

Research and creativity clash

With UK TV ad spend exceeding £5billion for the first time last year, marketers are working harder than ever...

Published on: 13 June 2016

Too long; didn’t read

Too long; didn’t read

Short version: the pitfalls won. Ten years on from the dawn of Twitter, we stand on a battlefield strewn with the corpses of dead slogans...

Published on: 6 June 2016

IPA Effectiveness Week

IPA Effectiveness Week

We are delighted to be partnering with the IPA for its Effectiveness Week.

This unique initiative is designed to drive marketing effectiveness to the core of...

Published on: 5 June 2016

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