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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Our First Play Verto Pulse Survey

By Rachel Letham

The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Latest Think Pieces

Time to change the advertising model

Memorable David Bowie lyrics. Open to debate as to what they really mean – but one interpretation is...

Speaking with Thomas Barta

Thomas Barta, former McKinsey partner and one of the world’s leading marketing leadership experts...

How brands can win with sport sponsorship

The tremendous opportunities afforded by international sporting events means that brands are often fighting to come up top in this highly competitive arena...