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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Our First Play Verto Pulse Survey

By Rachel Letham

The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Latest Think Pieces

Interview with Emma Pollock

Marketing & Communications Manager, Johnnie Walker

We hear from Emma Pollock, marketing and communications manager - Johnnie Walker, Diageo

Three digital transformation shifts to drive growth in B2B

By Fred Geyer, Prophet Growth Consulting and Joerg Niessing, Insead

We are witnessing a profound shift in how corporate customers use digital to consume information, make informed buying decisions and engage with suppliers.

Interview with Greg Smith

Head of Marketing, Scottish Seafish

We caught up with Greg Smith, head of marketing at Seafish, ahead of his appearance at this year's Amplify Virtual Festival