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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Our First Play Verto Pulse Survey

By Rachel Letham

The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Latest Think Pieces

Three reasons why risk-taking is essential to marketing success

By Glyn Shadwell

To innovate, we need to move away from the comfort zones we’ve created and into stretch zones, where risk is seen as an opportunity, not a threat.

The Innovation Mindset

Seven ways to build innovation into your company culture

By Glyn Shadwell

The key to building an ‘innovation mentality’ lies in the processes, mental models, and ways of thinking that make up a company.

An interview with Joe Pullos

Our Singapore Board Member

Joe believes in the power of creativity to drive change and has over 20 years of experience in leading customer experience, brand strategy and creative execution.