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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Government gets serious about consumer protection

New consumer protection is grounded in behavioural science.

By The Behavioural Architects

Source: Unsplash, Credit: Scott Graham
The rising cost of living and recession is already changing financial habits and pushing consumers to find new ways to manage and make their money go further.

Published on: 14 October 2022

Strong employer brands provide opportunity to compete in the ‘war for talent’

EBOTY SUNSHINE
The “War for Talent”, the “Great Resignation” – dramatic rhetoric perhaps, but surprisingly not entirely hyperbolic as 2022 has seen unprecedented demand for talent.

Published on: 12 October 2022

A strong client-agency relationship - it’s all about the ‘good’ brief

By Andrew Armitage

Source: Unsplash, Credit: charlesdeluvio
How a company briefs its agency - new or old - will greatly impact the work it receives. So, in the world of web design, what does a good agency brief look like? 

Published on: 11 October 2022

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