Customer Experience
Customer Experience for Breakthrough Growth with Amelia Abel & Winnie Cheng
In this episode, host, Alasdair Hall-Jones, Global Director at The Marketing Society spoke to Amelia Abel and Winnie Cheng from Kantar about the importance of...
Listen NowBrand Strategy for breakthrough growth with Lindsay Gorton-Lee & Tom Lees
Strong brands have value, drive growth and build resilience. In the first episode in our series in partnership with Kantar, host, Alasdair Hall-Jones, Global Director...
Listen NowBrand building throughout the consumer journey with Tatyana Kahl from VISA
Most brands separate the pre-purchase marketing from the point of sale and post-purchase engagement. However, according to VISA Europe's Marketing Director for Activation and Usage...
Listen NowCreate better marketing through authentic storytelling
Aleena Mansoor, Brand Director at Procter and Gamble, thinks that all the technological advances and the multiple ways of working in marketing have led to...
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