The Hong Kong Changemaker's Conference 2024 left a long lasting impression on Superunion's Danley Stone. Her key take-aways include the power of fearless creativity, learning from failures and the superpower of female role models for young girls.

The success of Evri is proof of the transformative power of a redesign - particularly one which emphasises simplicity, and doesn’t get in its own way. Design Bridge and Partners' Matt Boffey takes a look at what the brand got right.

The 2024 Global Changemaker's Conference was like jumping into a jumbo-sized plunge-pool of imagination, inspiration and innovation says Ozone's Jhan Hancock-Rushton in his review of a day that challenged his perceptions, ignited his creativity and left him buzzing with ideas.

What 3 words… best distil this year’s Changemaker's Conference? Reflections and top take-aways from the 2024 Changemaker's Conference: IMPACT

Members of The Marketing Society can enjoy the full sessions from UAE 2024 Changemakers Conference | Impact  - make sure you're logged in!

Renowned marketing leader Siew Ting Foo shares her tips on leading with soul from her first book "Building brands with soul"

Iciri Rai offers advice for brands new to entertainment partnerships on how major brands are using entertainment to create high-attention....

Read how Typhoo Tea are repositioning themselves end to end as a purpose lead brand

Bold Bean Co. is one of the most exciting brands in food & drink right now, having gone from idea

A conference that broke away from conventional formats. The day was hosted dynamically, with a mix of engaging speakers and varied formats that kept the audience energised.

A new report from our partner Ekimetrics exploring marketing and media benchmarks that are reshaping the consumer brand landscape in the APAC region and beyond.

With a growing worldwide fan base it's no wonder major brands are flocking to take advantage of the platform F1 offers but with just 13 based in Asia, Williams Racing believes the opportunities for growth here are huge.

Stress is bad for creativity but creativity is good for stress so what can we do to turn off the ‘bad stress’ and let creativity flourish? Plenty says Mark Simmonds.

Diageo launched 90% paper-based bottle trials in 2024 as a sustainable alternative to traditional beverage packaging. The results were overwhelmingly encouraging.

Carol Hu, Marketing Manager at Rationale shares her insights and memorable moments from the Scotland Changemakers Conference.

The existential opportunity has arisen for Marketing to transform its own future. And to use its many powers to help us all change and navigate to a better place and time

Salterbaxter give us key takeaways on sustainability from (UNGA) and Climate Week NYC in their latest report.

Don't dread sustainability initiatives as profit sappers, seen them as an opportunity to enhance the bottom line. The job at hand? Finding focus.

How Abu Dhabi's biggest brands are fully committed to sustainability and environmental protection contributing to the city’s on going environmental agenda.

Read the review by Rohan Lightfoot, Founder of Signal Consulting, who joined us at the first ever Changemakers Conference in Scotland.

Leo Burnett reveal findings from the third wave of PopPulse, their groundbreaking research connecting brands with the real feelings of people across Britain.