Marketing Strategy

Navigate: Now & Next 2026 England | Afternoon Sessions

The afternoon sessions at Navigate: Now & Next 2026 explored leadership, transformation and the changing role of marketing in a world shaped by AI, uncertainty...
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Navigate: Now & Next 2026 England | Mid-morning Sessions

The mid-morning sessions at Navigate: Now & Next 2026 explored how brands are adapting to changing consumer behaviour, evolving media ecosystems and the growing influence...
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Navigate: Now & Next 2026 England | Morning Sessions

The morning sessions at Navigate: Now & Next 2026 explored some of the biggest shifts reshaping marketing today, from AI driven consumer behaviour and digital...
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Leading Voices with Tricia Weener

In this Leading Voices session, Tricia Weener, Global Chief Marketing and Business Development Officer at Linklaters, shares lessons from her leadership journey across banking, transport...
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Global Conversation: Three Paths to Growth

Growth rarely comes from doing more of the same. But where exactly should you push? In this Global Conversation, Lindsey Clay, Chief Executive at Thinkbox...
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Avoiding the productivity paradox - how to ensure AI delivers impact, not just volume

Think piece by David Pugh-Jones on where AI earns its keep, where it doesn't, and why the marketers who combine human strategic judgment with machine efficiency will be the ones who pull ahead.
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Global Conversation: Marketing's Reputation Problem & What We Do Next

This session from our Global Conversations series brought together Members from across the world for shared learning and discussion on one of the industry’s biggest...
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