The long and the short of ROI

A new white paper by Ekimetrics led Marketing Performance Hub Think Tank has gathered evidenced based insights and best practices for measuring the impact of marketing along the consumer journey.

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Is Your Business ready to attract and retain top digital marketing talent in Asia?

In Asia, digital marketing has become a highly sought-after digital role. A new report by Mercer offers strategic guidance on how organisations can secure and retain top digital talent to support and grow their business.

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The Marketing Society announces new Hong Kong Leadership

The Marketing Society is proud to announce its new local leadership as the Society looks to accelerate marketing leadership across Hong Kong and the region.

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