Customer Experience

Navigate: Now & Next 2026 England | Afternoon Sessions

The afternoon sessions at Navigate: Now & Next 2026 explored leadership, transformation and the changing role of marketing in a world shaped by AI, uncertainty...
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Navigate: Now & Next 2026 England | Mid-morning Sessions

The mid-morning sessions at Navigate: Now & Next 2026 explored how brands are adapting to changing consumer behaviour, evolving media ecosystems and the growing influence...
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Why AI in Customer Experience May Be Happening in the Wrong Place

AI in CX should focus on adapting experiences to individuals in real time, not just automating content at scale, according to Darius LaBelle in this article.
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Stop guessing. Start growing. What marketers can do now to unlock digital growth

Digital growth stalls not because marketers lack ideas but because too many decisions are driven by opinion rather than evidence. Daydot's Osh Rice makes the case for experimentation as a risk management tool rather than a tactical nicety in this think piece.
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He’s on TikTok 7 hours a day, so we hired him for our social content strategy

Lex Bradshaw-Zanger on why effective marketers need real-world customer experience not just platform knowledge or category enthusiasm to truly understand human behaviour and create strategies that drive genuine engagement and satisfaction.
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The Transformative Power of Partnerships 

GEG’s collaboration with AIA and its growing Partner network highlights the power of strategic partnerships in delivering lasting impact enabling brands to connect meaningfully direct with customers.
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Unofficial Partner - The Buy Side: Why the financial sector spends so much on sport

The Buy Side is our regular series talking with brand side marketers about sport and sponsorship.  Our guest is Richard Deane, who's career includes running...
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The Whole Marketer Ep142 - Connecting with your Consumer with guest Toby Horry

Episode #142. Connecting with your Consumer is the focus of today’s episode, an evolving technical and soft/human skill for marketers to develop as our human...
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The Future of Retail, Ecommerce, and Consumer Experiences

Industry leaders give their thoughts on how to navigate change in a rapidly evolving world of retail and commerce
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The Changemakers Impact Conference | Review | Singapore

Monk's Charlotte Mceleny reviews the 2024 Singapore Changemaker's Conference and asks, can we have it all? Can sustainability and business growth exist together?
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