Giles Lury

Giles Lury is a leading branding consultant and an executive at The Value Engineers. He is the author of How Coca-Cola Took Over the World and The Prisoner and the Penguin.


Daniel Priestley’s strategic recommendation for creating an over-subscribed business comes in a number of stages, one of which is “You
“Fearless Innovation – A no-nonsense guide” by Alex Goryachev, reviewed by Giles Lury
A gentle look back at the brands that were associated with the two World Wars as we enter into the
When Katy Mousinho (my co-author) and I set out to write “Wonder Women” a book of stories and interviews that
Author, brand consultant and executive at The Value Engineers, Giles Lury, says we're in a period of growing activism not
Giles Lury, Director at The Value Engineers reviews 'The Strengths Workbook' by Sally Bibb