The Connection Circle: Shaping the Future with AI | England
England
6:00pm to 9:00pm // 21 January 2026
Register now
We’re introducing a new format for 2026: fast-paced Pecha Kucha–style talks where speakers share dynamic, sharp, creative insights on their real experiences of doing the work.
This session is all about practical exploration of AI in marketing and business.
Join us to explore how AI is shaping the future of our industry, sparking new thinking and helping people learn from each other. Using their unique perspectives and expertise, our speakers will set the tone for open conversations about the opportunities and challenges AI brings offering tangible inspiration and practical takeaways.
After the talks we’ll break into interactive circle discussions lead by The Marketing Society Fellows, giving attendees the chance to dive deeper into the topic, exchange ideas and explore practical applications of AI together.
The Speakers
Mark Evans
Debora Koyama
Venue
House of Hearst – 30 Panton Street, London, SW1Y 4AJDate
21 January 2026Time
18:00-21:00pmDress Code
Smart CasualWhat to expect
Connections - Members, Fellows and experts around the evolving impact of AI.
Inspiration - energising talks offering practical perspectives and creative examples.
Collaboration - small-group discussions to share experiences, challenges and solutions.
Insights - helping you develop a collective point of view report (not sure what this means?) for the wider community.
TICKETS & PRICES
BUSINESS TEAM MEMBERS
This event is included in your membership, please make sure you are logged in and then click on Book your ticket at the top of the page.
INDIVIDUAL MEMBERS
Your ticket is included in your membership, please make sure you are logged in and then click on Book your ticket at the top of the page.
NOT YET A MEMBER?
Our events are predominantly for our members but please register your interest (via the button at the top of the page) and one of our team will be in touch to confirm if a place is available.
SUBSCRIBERS/DIGITAL MEMBERS
This event is not available for your tier of membership, consider upgrading by contacting [email protected]
CPD Learning Objectives
Hours
45 minutes
This session qualifies for 45 minutes of self-declared CPD learning. Please check with your professional body if this activity qualifies under your scheme and retain this summary as confirmation for your CPD records.
CPD Learning Objectives
By the end of this session, participants will be able to:
1. Understand emerging AI trends and their practical implications
Identify key developments in artificial intelligence that are shaping marketing and business operations, including real-world examples of how AI is being used by teams and brands.
2. Evaluate the opportunities and challenges of AI adoption
Analyse the benefits and limitations of current AI tools and technologies in a marketing context, enabling informed decision-making about when and how to integrate AI into strategic planning.
3. Apply peer-shared insights to real challenges
Translate learnings from facilitated discussions and peer experiences into practical approaches that can be tested or implemented in participants’ own work.
4. Enhance collaborative thinking around AI adoption
Engage in structured dialogue with fellow marketing professionals to explore diverse perspectives, co-create solutions, and build a shared understanding of responsible and impactful AI use.
5. Develop confidence in shaping future strategy
Use insights and reflections from the event to contribute to longer-term planning for AI-enabled innovation within teams and organisations.
Nearest Tube Station
Leicester Square, Piccadilly Circus
