Content Library
2019 Brave Awards Winner, Dimension Data
When Dimension Data became the Official Technology Partner at the Tour de France in 2015, it was our first major brand sponsorship investment.
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Meet James Espey OBE
What is your most hated business expression?
I hate the misuse of the word “I". Too many I men are too arrogant and thus myopic. A company is all about the people and the TEAM.
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17 Lessons from Asian Business
China is the world’s second largest economy, a huge new and growing consumer market, and home to many of the world’s fastest growing companies.
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Tackling taboos
Sex. Mental health. Divorce. Menstruation. Death. Some things are hard to talk about.
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5 takeaways from Programmatic Pioneers
Programmatic savants from brands across Europe gathered in Twickenham this week for two days of intense debates and discussions surrounding programmatic best practices. The event was attended by a high number of brands who have in-housed the
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The future ain’t what it used to be
It seems like there’s never been a more precarious time to be a CMO. While average tenure has increased in the past decade, from 27 months in 2007 to 44 months in 2017, it can sometimes feel like a pyrrhic victory.
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