Content Library

The Line in the Sand: Making marketing more effective, efficient and enjoyable

Interviews with 20 senior marketing leaders reveal why marketing has been reduced to comms and advertising, and how businesses can win it back, in partnership with WhichWayUp.
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The LIONS CMO Accelerator comes to Asia Pacific

The leadership programme makes its regional debut in Singapore on 15 and 16 October, and Members of The Marketing Society can save 10% on their place.
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An evening with Nir Eyal: Beyond Belief

Abigail Dixon shares her thoughts on an evening with Nir Eyal and the power of changing what we believe.
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Member interview with Tim Sedo

Member Interview with Tim Sedo, Marketing Director, Asia Pacific, Deckers Asia Pacific Ltd.
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Member Interview with Hannah Pate

Member Interview with Hannah Pate, Senior Marketing Manager at Clean Digital
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Why Ambition is Critical in the Era of AI

Prime Performance Labs' Jason Leavy on why ambition, alongside the human qualities of empathy, creativity, taste and judgement, will be critical to effective marketing leadership in the age of AI.
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