The Marketing Society Annual Conference 2024: Roisin Currie

Take-home Bakery to leading UK Food-To-Go Retailer. Leadership lessons from Greggs

Take-home Bakery to leading UK Food-To-Go Retailer. Leadership lessons from Greggs

Featuring Roisin Currie, CEO, Greggs plc

This recording is part of the Changemakers: Impact series, where revolutionary ideas and stories converge to ignite your creativity and unlock your true potential. Over six weeks and across six countries, we bring together bold thinkers and boundary-pushers to explore the power of impact.

What to Expect:

  • Insights into Greggs’ journey from a take-home bakery to a leading retail powerhouse.
  • Lessons on how diverse leadership backgrounds can foster unique growth strategies.
  • The crucial role of marketing in brand transformation and breakthrough campaigns.
  • Innovative approaches to staying ahead in a highly competitive retail market.

Join this session to learn how Greggs takes the “lead roll” in an ever-evolving industry, and how you can apply these lessons to drive impactful change in your own business.

The Marketing Society Annual Conference 2024: Roisin Currie
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