The Creative Nudge by Kevin Chesters

The Creative Nudge by Kevin Chesters

Kevin has spearheaded creative strategies at global advertising giants including Ogilvy, Saatchi & Saatchi and Wieden & Kennedy. In this session, hosted by our New York Co-Chair Jason Chebib, he shares irreverent and actionable insights around creativity and 'nudge theory'—a behavioural science that reveals small changes can have a big impact, on our thinking and our businesses.

The Creative Nudge by Kevin Chesters
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