Think pieces

Young people have been Trumped again, but disruption is around the corner

According to an analysis of exit polls by the Center for Information & Research on Civic Learning & Engagement,

Go on, nudge me – see if I like it?

Ask yourself this – do you mind being nudged? That is, having your choices and decisions shaped and steered so

Empathy is a bridge

empathy.

"Sorry" doesn't mean you caused the pain.

10 steps to a more successful creative career

I recently presented at the Singapore chapter of Creative Mornings, an excellent community event that takes place in cities

Pros and cons of zero-based budgeting for marketing dollars

In January this year, Unilever CEO Paul Polman announced the company would roll out zero-based budgeting globally – a move

The naked truth

In the 18th century 216,000 people worked in the mines.
Many were women and children, some only five or six

Five ways to be disruptive

Disruptive innovation seems easy for start-ups and feels threatening and difficult for established businesses. But they can do it too

Brains are a hindrance

In my A Level English exam I concentrated as hard as I could.
I sweated every minute for (I think)

Is your brand dead?

A little late for Halloween perhaps but on a spooky note I thought it might be worth discussing dead brands

Current diversity dialogue won't solve the problem

Allow me to first stipulate that any reasonable person would not argue that diversity has material benefits for business.

Australia's most successful creative moved because nobody would promote her

One of Australia’s most senior female creative directors

How they talk you out of voting?

The easiest way to win an election is to get the people who might vote for your opponent to not vote.

The path to President Trump

trump

The unthinkable has happened: Donald Trump will be the next US President.

Help prevent people with dementia from being abandoned

Last week’s headline in the Times “Dementia sufferers abandoned by hospitals”...

Six of the best: key trends to drive campaign success in 2017

The biggest challenge marketers’ face today is understanding their consumer in real time.

The pace of their lives has never

Media 2026: What kind of talent will agencies be hiring in 10 years’ time?

My eldest daughter Siun is 11 years old and has just started secondary school. This new stage in family life

Passion is the Trump Card

I’ve had several email exchanges with various mates in the USA following Donald Trump’s ‘shock’ victory

Warrior women and hermaphroditic hops

Pantone’s Color of the Year for 2016 is a perfect visual metaphor for cultural change through 2015.

Advertising in an ever more connected world – how to maximise mobile

The advent of mobile has changed the way we communicate and, as the world becomes smaller and ever more connected

Why the best leaders actually work behind the scenes

With the exception of West Point, there are very few institutions focused on teaching leadership. But every woman in business

Are you ‘leftover’? I am, and I’m proud to be!

Growing up in United States and now having lived in Asia for over 10 years I've seen a diverse range