In My Humble Opinion is our podcast series with our friends at Publicis Groupe UK, giving marketing leaders a safe space to say what they really think about the issues shaping our industry - the opinions they hold, but don't always say out loud.
You’ll hear top industry experts offering sometimes provocative perspectives on subjects including the impact of technology on brands and consumers, the future of our industry, the generational divides, diversity and inclusion and more.
Our community is filled with so many brilliant minds; this is where you get to hear what they’re really thinking.
In My Humble Opinion
Listen to the podcasts
Episode 1
Nobody ever got fired for buying the safest brands.’
A deep dive into the often-overlooked importance of brand in B2B marketing and purchasing decisions. We're joined by Billy Hamilton-Stent, Chief Strategy Officer at Publicis Pro, and special guests Mimi Turner and Jann Schwarz from Marketplace Innovation at LinkedIn Marketing Services.
Episode 2
More brand experiences should be buyable
Amanda Farmer, Chief Executive Officer of LeSHOP and Kate Narbrough, Global Brand Director at Nomad Foods explore how the traditional marketing funnel is transforming, why brand equity and commercial performance go hand in hand, and how companies can create seamless shopping experiences across multiple touchpoints.
Episode 3
Retail is changing, powered by data and tuned by media
Susie Moan, Chief Data Officer, and Andy Barratt, Head of Retail Media at Currys in conversation with Ben Foulkes, Commercial Director at Epsilon taking a dive deep into how retail media is transforming the relationship between retailers and brands. They discuss Currys Connected Media's journey and the exciting opportunities ahead.
Episode 4
There’s nothing more valuable than an idea that moves the world
Lisa Delaney, Regional Head of Marketing & Lifestyle Europe at Cathay Pacific chats to Alison Hoad, Chief Strategy Officer at Publicis London about leveraging cultural moments, creating meaningful brand partnerships and how global campaigns are reshaping customer engagement and brand building.
Episode 5
Getting to great work is hard work
Karen Martin, CEO at BBH and Michelle Spillane, Managing Director Marketing at Paddy Power explore the challenging journey from good to great advertising, discussing how truly exceptional creative work doesn't just inform it transforms.
Episode 6
Fragmented creativity is exciting
Ben Mooge, Chief Creative Officer, Publicis Groupe and Kelly Engstrom, Brand & Demand Generation Communications Director. BT, EE and Plusnet discuss how media fragmentation has shifted creative execution, moving from the "matching luggage" approach to channel-specific creativity that maintains brand authenticity.
Episode 7
Brands can do more to support DE&I initiatives in advertising
Ben Mitchell, Partnerships Director at Publicis Media, Lily Wadsworth, Senior Brand Manager,Voltarol at Haleon and Paige Eaton, Planning Account Director at Spark Foundry examine how brands can move beyond tokenism to create genuinely inclusive content that drives social change.
Episode 8
The news is dead
Jack Peat, Head of Newsroom at Taylor Herring, and Alex Goldsmith, Head of Social Video at Metro explore how social media has disrupted traditional news practices and what this means for the communications industry.
Episode 9
if your commerce is disconnected, your growth is too
Astrid Lloyd, Managing Director at Publicis Commerce UK and Natalie James, Head of eCommerce, Brown-Forman Europe explore the disconnect between how consumers actually shop and how businesses are still organised to sell.
Episode 10
Gen Z aren't breaking the world, they're holding it together
Lilli English, Chief Strategy Officer at Leo UK, Joe Beveridge, Head of Strategy at Leo UK and Hannah Pain, Head of Marketing at McDonald's. challenge the view of Gen Z as phone-obsessed and feckless revealing the surprising truth in Leo's latest Pop Pulse research.
