When marketers select photos - whether it’s for Instagram or billboards, websites or product packages

This event is a little reminder of what a brotherly industry we have in Scotland, where people take the time to help their competitors win at awards.

The Marketing Society’s uncomfortable breakfast on Visual Storytelling in the Age of Inclusion, moderated by NY Chair, Margaret Malloy, joined by a panel of brave leaders

Photography remains one of the most powerful storytelling elements for marketers. It captures a moment in time and can eloquently express emotions, feelings, and insights without uttering a single word.

This was one of the most interesting, honest and inspiring talks hosted by The Marketing Society that I have ever had the pleasure of attending.

The Future leader’s events are an opportunity to soak up words of wisdom from some of Scotland’s most accomplished marketing talent.

The first Marketing Society Brave Leadership Lunch of the new decade was held on a drizzly, grey lunchtime on a Wednesday. The humpiest of days, in the middle of January. It needed to be good to break those kinds of doldrums.

The Marketing Society’s signature bravery event last evening (16 January), co-organised with Asia Insight Circle, was certainly a great way to start 2020.

It is clear that for brands to survive and thrive in todays consumer-space; displaying relevance and creating meaningful engagements...

For those of us in retail, it’s been a tough few months and the weather isn’t helping.