Leadership

Tackling Tumult: Responding to Today’s Marketing Turbulence

Global business challenges require "both/and" thinking to balance competing tensions rather than solving isolated problems.
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Leadership Changes in GCC Region

Anouncing leadership changes across its Gulf Cooperation Council (GCC) operations, positioning the organisation for continued growth throughout the region.
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How Aston Martin Aramco Formula One® Team is redefining

We round up the key insights and lessons gleaned from the Connection & Conversations event: No ordinary team: Aston Martin Aramco Formula One® Team
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The A to D of 2025 Trends

The A - D of digital trends set to influence marketing in 2025 - an in depth look at the pros and cons and how they'll affect businesses and brands.
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Top 9 Marketing Trends 2025

Nine key trends are set to shape marketing in 2025 but rather than chasing each one down select only those that genuinely align with your own brand's DNA
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Self reflection is the key to great leadership

Leadership thrives on reflection and understanding our strengths, knowing what we are like at our best and helping others to be their best, as Anni Townend explains.
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Transforming Your Brand: Why Real Change Starts with People, Not Just Processes

In a world of constant change, where organisations are tasked with "transforming while performing" as marketers we are uniquely equipped to drive that transformation as TwentyFirstCenturyBrand explains.
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Part 2: Q&A with our Global Awards Judges

Our 2025 Awards judges turn their attention to the future and answer our questions on the latest challenges, opportunities and why they're proud to be marketers.
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The Marketing Leaders Programme 2025: A Q&A

To mark 21 years of MLP, the programme has undergone a vital refresh. Rachel Letham asks Anni Townend about the changes and how they will benefit the next cohort of delegates
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The Whole Marketer Ep141 - Owning your Marketing Career with guest David Brewerton

Episode #141. Today’s personal understanding topic is about owning your marketing career so that it is fulfilling to you, and the steps you can take to be proactive and intentional to move...
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