Sarah Curds is Director at Andragogy.co. She is a UX & digital marketing practitioner, trainer & speaker with 20yrs experience. Sarah is a certified UXPA professional and Prince2 project manager with a strong background in web production, product development and digital marketing. One of the products they have developed at Andragogy is Digital IQ – a gamification learning platform that helps you identify digital skills gaps within your organisation. They benchmark each person’s digital marketing and/or data analytics skills, knowledge and behaviours within your workforce against a set of recognised industry standards, using a series of interactive games and touchpoints on their app.