Ruth Saunders
Managing Partner, On Point
Ruth Saunders uses her 30+ years of experience as a strategy consultant at McKinsey, marketer at P&G, advertising planner at Saatchi & Saatchi and market researcher at Mars Inc, to help clients be ‘On Point’. She is a marketing and branding consultant, trainer, speaker and coach – and author of 2 books:
- “Marketing in the Boardroom: Winning the Hearts and Minds of the Board”
- “Female Entrepreneurs – The Secrets of Their Success”.
Is marketing to the CFO a challenge or an opportunity for CMOs? We asked Fellow of The Marketing Society Ruth
As a seasoned marketer & regular board room attendee herself, Ruth talked about specific strategies to winning the board members
It's no secret: marketing punches below its weight in the Boardroom.
Fellow of The Marketing Society Ruth Saunders from Galleon Blue and Simonetta Rigo, CMO at Tilney Smith & Williamson, share
Ones To Watch is a unique professional development programme as part of our Being Bold initiative exclusive to our client-side