Uncomfortable Conversation: The Uncomfortable Truth-Your Next Audience | England
England
8:30am to 10:30am // 8 July 2026
Register now
As AI assistants, search agents and large language models increasingly shape how people discover information, brands and publishers are entering a new communications era, one where machines are often the first audience. The uncomfortable truth? Traditional approaches to visibility, influence and communications are rapidly being rewritten.
Hosted by leading voices from media, publishing and communications, this session takes a hard look at how AI is transforming discovery and decision-making. We’ll discuss how organisations can remain visible, trusted and influential in an increasingly automated world, and why smarter, more connected content strategies are becoming essential for competitive advantage.
The Speakers
Carly Steven
Philip Crothers
Nikki Fletcher
Venue
The Pregnant Man40 Chancery Lane
London
WC2A 1JA
United Kingdom
Date
8 July 2026Time
8.30am - 10.30am BSTDress Code
Smart CasualIn Partnership With
You’ll discover
- How AI assistants consume, interpret and surface information
- Why trust, authority and structured content matter more than ever
- How brands and publishers are adapting to AI-driven discovery
- Why data-led creativity is emerging as a key competitive advantage
- The practical opportunities, and risks, organisations face as AI reshapes visibility
This session offers bold, honest insights from leaders at the forefront of publishing, communications and search strategy, alongside practical guidance for organisations preparing for the future of AI-driven discovery.
Our Uncomfortable Conversation series creates comfortable spaces to have honest conversations, bringing together our powerful and influential network to share challenges in an open environment. This is where we spark provocative debate, encourage our speakers and guests to step outside their comfort zone and push boundaries. As an industry, we far too often just scratch the surface of problems, but in these events, we aim to delve a little deeper into business challenges offering up alternative perspectives and fresh ideas to address them.
What to expect
CPD Learning Outcomes
Hours
1 hour This session qualifies for 1 hour of self-declared CPD learning. Please check with your professional body if this activity qualifies under your scheme and retain this summary as confirmation for your CPD records.Tickets & Prices
INDIVIDUAL MEMBERS
Your ticket is included in your membership, please make sure you are logged in and then click on Book your ticket at the top of the page.BUSINESS TEAM MEMBERS
This event is included in your membership, please make sure you are logged in and then click on Book your ticket at the top of the page.NOT YET A MEMBER?
Our events are predominantly for our members but please register your interest (via the button at the top of the page) and one of our team will be in touch to confirm if a place is available.SUBSCRIBERS/DIGITAL MEMBERS
This event is not available for your tier of membership, consider upgrading by contacting [email protected]THE FAQS
What are the nearest transport links?
The full venue address is: The Pregnant Man, 40 Chancery Lane, London WC2A 1JA
Travel by Taxi: The venue is a 9 minute taxi ride from Waterloo
Travel by Tube: The venue is a 5 minute walk from Chancery Lane, or 11 minutes walk from Holborn
Overland train links: Farringdon is a 15 minute walk (Overland and Elizabeth line), City Thameslink is a 10 minute walk, Waterloo is a 25 minute walk.
Travel by Bus: Holborn High Street is an 8 minute walk away with lots of bus route options available.
Can I bring a guest?
Priority access is given to our members if you would like to bring a guest please contact [email protected] to check availability
Will food and drink be served?
Yes, please join us for pre-event for breakfast and refreshments.
Do you offer discounted or special tickets for people currently between roles?
Yes - we offer a limited number of Sospeso tickets for individuals who are between roles and exploring their next steps. If this applies to you, please don’t hesitate to get in touch.
